Announcement: The site launched this Independence Day! Go to http://www.stylefreedominfomediary.com
About Lavoce: This company will focus on products and services to niche markets, specifically for marginalized societies. The initial audience will include Goths, especially the Goth who doesn’t go clubbing. Then the inventory will expand to serve gay, lesbian, bisexual, or transgender/transsexual (GLBT); anime (Japanese animation); and other societies that focus on fashion freedom. The company’s goal is to create an environment where customers, clients, and employees feel comfortable in showcasing their inner, or previously hidden, personality and culture to promote high self-esteem. In this, we sell a lifestyle of open-mindedness and faith in humanity. Purchases of products support the lifestyle.
We want to revolutionize our country and world (we already have a customer base in more than 12 countries http://www.zeemaps.com/pub?group=346805). Fashion and economic class have an almost symbiotic relationship. When we can eradicate fashion discrimination, we can make it easier to eradicate discrimination of race, gender, culture, etc. When we eradicate fashion discrimination, we can eradicate the need for money to separate people and the need for people to identify with and feel guilty or egotistical about their economic class. This is a tall order, but no one made their dreams come true by thinking small.
About the logo: “La Voce” means “the voice” in Italian. Unity of the two words into “Lavoce” symbolizes the unity we seek with our brethren. What is our voice? Clothing. Up until now clothing has been what separates wage slave from starving artist. Upgrade the wage. Take out the slave. Take out the starving. In the future we’ll have salaried artists. The gray color alludes to the gray areas of American society. Most companies avoid the color gray, which makes Lavoce unique. The black in the rainbow refers to Goths. However, even though Goths are known for wearing black, we understand that wearing black every day can get a little boring. Nothing is black and white; all is in a spectrum of gray. The rainbow stands for diversity and the GLBT section of the audience. The star and stripes of the rainbow refers to the company’s American origins.
Vision: To educate the masses about the other masses to thus end discrimination and dehumanization, to show love and hope to the downtrodden, and to use money and numbers (of people) to bring about large-scale sustainable revolutions of thought.
Mission: To amend Title VII of the Civil Rights Act to include “fashion” and to make the protected groups so long that it would make sense to change it to “prohibits employment discrimination period.” To that end, Lavoce sells information that has the will to change lives and revolutionize the way customers understand themselves and others and to sell products that promote open-mindedness and faith in humanity. Once that mission is reached, a new one will encompass world laws, not just American laws.
Unique Feature: Lavoce is a store with a message. Lavoce is where customers and employees can wear (mostly) whatever they want.
Goal: To enlighten and to persuade moderates and both extremes to love, honor, and cherish their neighbors and not just to tolerate them.